ALL PREMIUM BENEFITS
from hochzeits-location.info
at a glance.
» Your location in focus.
» Generate more inquiries.
» Simple, targeted advertising.
The number of couples looking for service providers for their wedding via the Internet is constantly increasing.
hochzeits-location.info is an online platform that brings bridal couples and wedding locations together. Unlike other platforms, our focus is exclusively on wedding locations. The advantage for you as a location operator is that we address 100% of your target group (bridal couples looking for a location). All access numbers and evaluations are also limited exclusively to bridal couples.
The concept for success
Imagine hochzeits-location.info as a kind of small search engine . You can either do online marketing yourself with the necessary know-how and advertising budget (such as GoogleAds) to generate inquiries from bridal couples OR you can register with our "search engine" (hochzeits-location.info) and benefit from:
- our TOP Google ranking
- our marketing campaigns and
- a flat-rate fixed price for all initiatives.
It is important to note that the two ways of advertising your wedding location are by no means contradictory to each other.
How does this work in practice
A bride and groom are searching for a wedding location on the Internet. Due to our top ranking in Google, the bride and groom become aware of hochzeits-location.info and click on our location portal. There they can now use various filters to search specifically for the desired location and make an inquiry. The advantage for the bride and groom: A search using the filters on hochzeits-location.info is much more convenient than searching through long lists of results on Google.
What are the advantages of booking a premium listing?
Listing on hochzeits-location.info is completely free . In addition, all features (unlimited number of images uploaded, unlimited text information, commenting on reviews, receiving inquiries, etc.) are available to the operators of basic entries.
Why a PREMIUM listing will still be worthwhile
Similar to the Google ranking, the order on the results page at hochzeits-location.info is based on a point system. Entries receive up to 100 points for a fully completed entry. A further 100 points can be collected through customer reviews. This means that locations from a basic entry receive a maximum of 200 points (you can find more information about the ranking here).
When you complete a paid PREMIUM listing, your location will receive an additional 200, 250 or 300 points* in addition to the points for completeness + reviews. This means that every PREMIUM ENTRY is automatically displayed before a non-premium entry (basic entry) . This naturally has a massive impact on the number of profile views and therefore also on the booking requests for the respective wedding locations. On average, you can say that premium entries have 6x as many profile views and receive 6x as many requests.
*The extra points expire at the end of the contract period and can be extended at any time by extending the contract for a further 12 months. Within the PREMIUM entries (201-500 points) the ranking is also based on the number of points from completeness, ratings and extra points.
This and other valuable benefits for PREMIUM CUSTOMERS are presented to you on this page.
NUMBERS, DATA, FACTS
The hochzeits-location.info platform was launched in May 2015. Since then, we have seen a steady growth in the number of hits. The number of hits and the number of hits from unique bridal couples doubled in each of the first four years. Even in the Covid-19 year, the number of hits increased.
Current numbers
(As of: 02.06.2020, evaluation for June 2019 – May 2020)
- Unique visitors: 556,717 (+14%)
- Sessions: 786,059 (+11%)
- 3.53 million pages viewed (+8%)
- Access from Austria: 45%
- Access from Germany: 52%
- Ø Visit duration: 4:02 minutes
- Average page views per user: 4.49 pages
- 10,932 inquiries sent (+21%)
- 145,179 redirects to location pages (+27%)
- The most popular wedding location received 132 inquiries in the last 365 days.
- 19.02% of users end their visit on the respective location page or directly with a reservation request.
hochzeits-location.info in the media:
Here you can find our press clippings .
New access figures are published here at regular intervals. If you would like to know the current figures for the last few days, weeks or months, you can request them at service@hochzeits-location.info .
THESE FOUR POINTS DISTINGUISH hochzeits-location.info FROM OTHER PLATFORMS.
There are countless brokerage platforms on the wedding market. It seems like two new ones are added every day and two others quietly stop their service. It is very difficult for wedding venues and other service providers to decide where it is worth advertising and where money is being wasted.
But these four points make the crucial difference. Values that can only be achieved with a sophisticated concept, the appropriate know-how, attention to detail and perseverance and which ultimately make the difference between a successful and a less successful platform.
#1 | TOP Google Ranking
International studies have shown that 59% of all Google searches click on the first result. hochzeits-location.info has a first-class Google ranking in both Germany and Austria. We are ranked number 1 for numerous keywords.
#2 | Successful media work
In five years we have had over 100 prints in daily newspapers, glossy magazines, radio and TV appearances , as well as another 100 online reports. We always try to put our premium partners in the media spotlight. To the prints
#3 | 240 seconds dwell time
The average visit duration has been over 4 minutes for the past five years. During this time, the bride and groom look at an average of 2.2 locations. Every Austrian bride visits our website an average of 6 times before her wedding, and every German bride visits our website twice (and the trend is rising).
#4 | Locations only
We are the only ones who operate a pure wedding location website. This means that all hits are genuine and all hits are accurate. The 145,000 redirects to location websites last year were also searches by potential couples who want to spend an average of 10-25k on their wedding.
On hochzeits-location.info
The bride and groom are in focus.
We always strive to present the bride and groom with the best possible, suitable wedding locations. If there are several suitable entries, the premium entries will be shown first when sorting on the results page, followed by the free basic entries.
However, we never display an entry that does not match the entries made by the bride and groom!
Bernhard Fichtenbauer,
Founder & operator of hochzeits-location.info, seminar-location.info and wolidays.com
IMPROVED RANKING
200, 250 or 300 extra points
PREMIUM CUSTOMERS receive an additional 200-300 points credited to their points account. This means that PREMIUM customers are automatically displayed on the results pages before the free basic entries. The number depends on the package. Premium Light customers receive 200 extra points, Premium customers 250 points and Premium PLUS customers 300 points.
Further information on the points system can be found at hochzeits-location.info/ranking .
OPTICAL HIGHLIGHTING ON THE MATCH SIDE
3 images in preview
The first impression counts. As a premium customer, you will have three pictures of your location at your disposal as eye-catchers.
Color highlighting
The color highlighting of premium customers also serves as an eye-catcher. In addition to the gold-colored stripe on the right-hand side, the background of premium customers is also highlighted in color.
PLACEMENT ON YOUR OWN PREMIUM ADVERTISING SPACES
Placement on the homepage
PREMIUM CUSTOMERS are presented on the homepage of hochzeits-location.info in the “Interesting wedding locations” section. Six locations can be displayed at any one time. Each time you reload, another six locations are displayed at random. This way we ensure a good distribution between the different PREMIUM CUSTOMERS.
Placement on the results page
As on the homepage, PREMIUM CUSTOMERS are shown on all results pages in the “Interesting wedding locations” section. Here, too, the display is random.
Placement on the details page of basic entries
PREMIUM CUSTOMERS are presented on the detail pages of basic entries in the “Wedding locations nearby” section. The six closest wedding locations are always displayed.
No third-party advertising on your own details page
For PREMIUM CUSTOMERS, the “Wedding locations nearby” feature is hidden. This means that no other wedding locations are advertised on the details page of a PREMIUM CUSTOMER.
DETAIL PAGE / MAP VIEW
Map display basic entry
All surrounding wedding locations are also shown on the map display of a basic entry. PREMIUM CUSTOMERS benefit from the color-highlighted pin. This is designed in complementary colors and thus attracts maximum attention.
Map display Premium entry
On the map display of a PREMIUM CUSTOMER, all surrounding wedding locations, including other premium customers, are hidden. This allows the bride and groom to get a much better picture of the location and the risk of the bride and groom switching to another wedding location is much lower, as no other linked locations are shown.
We would like to say a big THANK YOU at this point.
Basic entries
PREMIUM Light
PREMIUM
PREMIUM PLUS
POSSIBLE ADD-ONS (ADDITIONAL OPTIONS)
add-on #1: SOCIAL MEDIA
You will receive access to the advertising space on the social media channels of hochzeits-location.info. This will allow you to reach the exact target group of bridal couples and generate new fans and followers. We offer various social media channels. You can individually design the presentation in words and pictures. You decide whether you want to present the location in general or whether you would rather point out a special offer, a trade fair stand, free dates, etc.
It is also possible to display it in our blog or newsletter . We would be happy to create an individual offer for you.
In order to ensure you get the greatest advertising value, we will adjust the timing of the post to your wishes. It is up to you whether the post is part of a cross-media campaign or simply to be placed during the peak booking period for weddings. We ask that you let us know in good time (at least 1 month before the desired date), as we have to coordinate the timing of all posts.
Costs: from 180.00 euros (excl.)
add-on #2: PRESENTATION ON HOMEPAGE
On the homepage of hochzeits-location.info - the first port of call for many bridal couples looking for a location, we offer space below the search window for advertising your location. The eye-catcher draws the customer's attention to your location before they have even narrowed down their search and can go directly to the details page.
In addition, the customer perceives the image of your wedding location through their subconscious. This increases the likelihood of clicking when the same image appears later on the results page.
You are free to choose what is shown in the picture. You can show a photo of your location from the outside or inside, with the bride and groom or without the bride and groom, of the team, with a logo, etc. You can also choose the text that appears when you mouse over it. The link is automatically created to your details page.
Costs: 1,320.00 Euro (excl.) for 1 year
PREMIUM Light
The starter package- Improved ranking (+200 points)
- Highlight on results page
- color highlighting of the PIN
- Ad-free own profile page
- Application on profile pages of basic entries
- Placement on your own PREMIUM advertising space
PREMIUM
The best-selling product- Improved ranking (+250 points)
- Highlight on results page
- color highlighting of the PIN
- Ad-free own profile page
- Application on profile pages of basic entries
- Placement on your own PREMIUM advertising space
- possible mention in PR announcements
PREMIUM PLUS
The high-end product- Improved ranking (+300 points)
- Highlight on results page
- color highlighting of the PIN
- Ad-free own profile page
- Application on profile pages of basic entries
- Placement on your own PREMIUM advertising space
- possible mention in PR announcements
- Possible mention in print, radio and TV campaigns
Are you interested in a PREMIUM entry?
Placing a PREMIUM listing has been proven to have a major impact on your page views and enquiries via hochzeits-location.info.
If you would like to benefit from our PREMIUM features in the future, you can book Premium here.
If you have any questions about PREMIUM, I would be happy to talk to you without obligation:
Bernhard Fichtenbauer, service@hochzeits-location.info, +43 6991 4949 001
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